It's a SUPERCast! Get it? 502 Heroes and 3 podcasts? OK, I know corny, but we're still doing this thing. Starting with Animation Destination we begin the SUPERCast with the anime segment, then Video Destruct talks about the game segment, then finally, Nerd Brand takes a look at the holistic approach of a Marketing Crossover Strategy: Video Games and Anime.
A Marketing crossover strategy is branding marketing combined with different products or brands in the industry. And which bring different user experience to consumers.
There are times when it is done well. And a lot of times not done well. Crossover marketing is a risky endeavor. In this episode we discuss the winner and losers of this venture between Animation Destination, Nerd Brand and Video Destruct podcasts in one single SUPERCast!